ACER x DREAM PC
ACER PREDATOR | DREAM PC
Acer UK, XBOX & CURRYS briefed a 3 part reality series for the Acer Predator Gaming UK YouTube Channel. This first series was built around our idea to bring the power of those brands to the public in the most generous and engaging way possible. Take a gaming setup in dire need of upgrading and shower it with blue chip gaming products! A gaming rig from PREDATOR, XBOX game pass subscription and peripheral hardware from CURRYS.
This first episode featured PREDATOR gaming host, Keanan, getting his own setup overhauled by YouTube personality MarzBar to demonstrate to the audience what was possible and announce the giveaway competition.
This series was a huge jump in engaement and views for all involved and can be seen in the wild here.
Insight Media Productions oversaw creative direction, scripting, production and post of the entire series.
CLIENTS
ACER UK
CURRYS
XBOX
DELIVERABLES
3x REALITY EPISODES
6x Instagram Reels/Tiktoks
CONTENT ARTWORK
GOALS
Promote Key Acer Hardware
Promote Partner USP's | XBOX & CURRYS
Leverage Brand Identities Through Collaboration
Raise The Profile Of Brands With Community Focused Giveaways
Generate Organic Engagement For Brand Social Media
DREAM PC | EPISODE 3
In This finale to the series, ACER, XBOX and CURRYS deliver on their promise and fully upgrade a lucky winners setup from basic to a dream PC.
The winner was chosen through submissions to Instagram using #predatordreampc. Keanan and MarzBar whittled down the selection to just one lucky winner who would most readily feel the impact of the setup revolution. Our winner, Danny, is one sibling amongst many so the impact of the giveaway was felt by his entire family.
This series was so successful that it led to the later PREDATOR THRONOS series which you can watch by clicking here